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eck.media

A social media marketer and web designer for food, restaurants, and bakeries. We do digital marketing things to make your engagement AND sales grow!

#𝐂𝐨𝐧𝐭𝐞𝐧𝐭𝐈𝐝𝐞𝐚❗Pl

#𝐂𝐨𝐧𝐭𝐞𝐧𝐭𝐈𝐝𝐞𝐚❗Plan ahead and capitalize on silly national holidays.⁠
⁠
You can find special days that are relevant to your bakery using sites like:⁠
𝒏𝒂𝒕𝒊𝒐𝒏𝒂𝒍𝒕𝒐𝒅𝒂𝒚.𝒄𝒐𝒎/𝒏𝒂𝒕𝒊𝒐𝒏𝒂𝒍-𝒅𝒂𝒚-𝒄𝒂𝒍𝒆𝒏𝒅𝒂𝒓⁠
⁠
🤯 Here are the ones I found for February ALONE:⁠
⁠
〰️National Dark Chocolate Day⁠
〰️National Eat Ice Cream for Breakfast Day⁠
〰National Bubble Gum Day⁠
〰National Chocolate Fondue Day⁠
〰World Nutella Day⁠
〰National Frozen Yogurt Day⁠
〰National Plum Pudding Day⁠
〰National Almond Day⁠
〰National Pancake Day⁠
〰National Chocolate Mint Day⁠
〰National Muffin Day⁠
〰National Sticky Bun Day⁠
〰National Chocolate Souffle Day⁠
⁠
Need fun and creative #SocialMediaMarketing photoshoot ideas for any of these days? DM me!

🥰 #bakerybusiness #bakeryproducts #localbakery #bakingindustry #cakebusinessadvice #cakementor #bakerbusiness #cakebusinesstips #dessertbusiness #sweettoothforever #sweettoothcravings #marketingforsmallbusinesses #marketingforcreatives #socialmediahelp #sweetsgram #cupcakestagram #dessertlovers #cakedesigns #lovebakery #bakingislove #bakingist #iamabaker #pastrybakery #bakerylife #bakerylifestyle #bakeryowner #cakebusinessowner #cookiebusiness

I think we can all agree that 2020 was a rough yea

I think we can all agree that 2020 was a rough year for walk-in bakery sales. 🤦‍♀️⁠
⁠
But, you know what they say...when one door closes another one opens.⁠
⁠
And 𝐖𝐎𝐖📲 has social media opened up opportunities for bakeries this past year!⁠
⁠
#SocialMediaMarketing is a major component of an effective digital marketing strategy and KEY🔑 for gaining visibility and increasing sales—ESPECIALLY amidst a decline in foot traffic.⁠
⁠
👉 𝑫𝒐 𝒚𝒐𝒖 𝒉𝒂𝒗𝒆 𝒂𝒍𝒍 𝒕𝒉𝒆 𝒓𝒊𝒈𝒉𝒕 𝒊𝒏𝒈𝒓𝒆𝒅𝒊𝒆𝒏𝒕𝒔 𝒇𝒐𝒓 𝒔𝒐𝒄𝒊𝒂𝒍 𝒎𝒆𝒅𝒊𝒂 𝒎𝒂𝒓𝒌𝒆𝒕𝒊𝒏𝒈 𝒔𝒖𝒄𝒄𝒆𝒔𝒔 𝒊𝒏 𝒚𝒐𝒖𝒓 𝒃𝒂𝒌𝒆𝒓𝒚 𝒃𝒖𝒔𝒊𝒏𝒆𝒔𝒔? 𝑫𝑴 𝒎𝒆 𝒂𝒏𝒅 𝒍𝒆𝒕’𝒔 𝒕𝒂𝒍𝒌 𝒔𝒕𝒓𝒂𝒕𝒆𝒈𝒚! 👈⁠

𝐈𝐟 𝐲𝐨𝐮’𝐯𝐞 𝐛𝐞𝐞𝐧

𝐈𝐟 𝐲𝐨𝐮’𝐯𝐞 𝐛𝐞𝐞𝐧 𝐜𝐨𝐧𝐬𝐢𝐝𝐞𝐫𝐢𝐧𝐠 𝐭𝐚𝐤𝐢𝐧𝐠 𝐨𝐮𝐭-𝐨𝐟-𝐬𝐭𝐚𝐭𝐞 𝐛𝐚𝐤𝐞𝐫𝐲 𝐨𝐫𝐝𝐞𝐫𝐬…here’s your sign to take the leap! 📦📫 There are so many items that could be shipped with careful packaging...⁠
⁠
⇨ Cupcakes⁠
⇨ Cookies⁠
⇨ Frozen pastries⁠
⇨ Bread⁠
⇨ Dough⁠
⇨ Cake decorations⁠
⇨ Dog treats⁠
⁠
What else am I missing?! If you’ve started shipping your baked goods: comment what’s been your most popular online order item!⁠

⚠️𝐏𝐒𝐀: It’s almost been a full year

⚠️𝐏𝐒𝐀: It’s almost been a full year since the pandemic flipped our world upside down and if you haven’t shifted your business model to include an online ordering system yet, your business may be at risk!⁠
⁠
Staying true to your roots is important, but it’s not enough. Bakeries MUST be able to adapt and grow in response to the world around them in order to not only survive—but THRIVE. 💃⁠
⁠
Here’s why you NEED to be doing online pre-orders through a website that offers an easy-to-use, streamline ordering function:⁠
⁠
🧁 Increase bakery sales by adding a whole new venue to drive revenue through. ⁠
🧁 Stay busy by having orders in-queue during slow foot traffic periods⁠
🧁 Provide convenience to your customers who want their baked goods on the go⁠
🧁 Offer a safe alternative to accommodate pandemic precautions/regulations⁠
🧁 Keep up with your competition and evolving consumer expectations.⁠
⁠
Want to find other ways to increase revenue through your website? DM me for a web design consultation!⁠

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