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Lesson 2: SMART Goal Setting

by juliet@eckenfelsmedia.com | Feb 8, 2022

Dominate Realistic Goals in 90 Days Lesson 2: SMART Goal Setting
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eck.media

Helping online coaches and infopreneurs optimize every digital marketing opportunity to convert cold leads into ideal, paying clients.

Eck Media | Creative Agency
𝐒𝐓𝐎𝐂𝐊 𝐏𝐇𝐎𝐓𝐎𝐒 𝐀 𝐒𝐓𝐎𝐂𝐊 𝐏𝐇𝐎𝐓𝐎𝐒 𝐀𝐍𝐃 𝐓𝐄𝐌𝐏𝐋𝐀𝐓𝐄𝐒 𝐅𝐎𝐑 𝐂𝐑𝐄𝐀𝐓𝐈𝐕𝐄 𝐀𝐆𝐄𝐍𝐂𝐈𝐄𝐒 A month ago, we did a soft-launch for our new stock photo/template membership site. Peep our new site! ⁠ ⁠ @Jaymeelynnphotography and @eck.media (me) has been hard at work creating even more photos and templates to make the membership even more worthwhile! ⁠ ⁠ 𝐍𝐞𝐰 𝐭𝐞𝐦𝐩𝐥𝐚𝐭𝐞𝐬 𝐜𝐨𝐦𝐢𝐧𝐠 𝐮𝐩 𝐚𝐫𝐞:⁠ · Instagram Tracker Report for clients⁠ · More Pinterest Pin Templates⁠ · Instagram grid mock-up⁠ ⁠ Want more details? DM me!
𝙃𝙀𝙔 𝙔𝙊𝙐! 𝙔𝙀𝙎, 𝙔𝙊𝙐 · When you're writing captions for your Instagram OR Facebook posts, one of the best attention grabbers is the use of the word "YOU". ⁠ ⁠ When you write as if you're speaking directly to your ideal client, it will speak to this potential future client in a more personal way. Your captions need to be about your audience, not you or your business. . . ⁠ ⁠ Well, most captions. Cause, people do want to know who is behind the business too. Just don't be ALL about yourself. Know what I mean?⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ #SEO #digitalmarketing #onlinemarketing #contentmarketing #localmarketing #digitalmarketing #digitalmarketingexpert #digitalmarketingagency #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingconsultant #digitalmarketingblog #digitalmarketingtalent #womeninbusiness #shopsmallbusiness #socialmedia #socialmediatips #marketingtips #socialmediastrategy #smm #socialmediamanager #socialmediamarketing #instagramtips #instagramforbusiness #marketing101 #smallbusiness #savvybusinessowner
If you're in a jam and out of branded photos to us If you're in a jam and out of branded photos to use before your next photoshoot, you can stage one yourself! Your iphone, timer/remote, and phone tripod will be the only tools you need.⁠ ⁠ 1. Find a nice brightly lit spot (preferably natural sunlight)⁠ 2. Set up your camera⁠ 3. Pose & click⁠ ⁠ Here's another trick: if you own a canon dslr, you can download the ipad app to take remote photos (while seeing what's in the camera frame!) It's a 2-in-1 deal, make it look like your working on your ipad while controlling the camera.⁠ ⁠ Show me your self-portraits! Tag me in your photos, I'd love to see them.
Mondays are for planning the rest of the week. I'd Mondays are for planning the rest of the week. I'd say Sunday is, but I've been making an effort to not do any work at all on the weekends... self-care and taking a real break is sooo important. ⁠ ⁠ So, here's what I have for the week:⁠ ⁠ - Plan the next 3 months for @Thecakehousesmithfield⁠ - Write a couple blog posts for Eckenfelsmedia.com⁠ - Design a Client Social Media Report template for eckmediadesigns.com ⁠ - Design landing pages for bakery web design service, stock photo membership, and social media marketing⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ #SEO #digitalmarketing #onlinemarketing #contentmarketing #localmarketing #digitalmarketing #digitalmarketingexpert #digitalmarketingagency #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingconsultant #digitalmarketingblog #digitalmarketingtalent #womeninbusiness #shopsmallbusiness #bossladymindset #bossbabe #businesswoman #womenwhohustle #womenentrepreneur #influencermarketing #bossbabetribe #bossbabemovement #bossbabelife #bossbabemindset #bossbabesunite #thebossbabesociety #bossbabesrva #bossbabestribe #BTS
Y'all, I'm in so many Facebook groups for female c Y'all, I'm in so many Facebook groups for female creative entrepreneurs -- multiple times a day, I see posts asking for f4f (follow for follow). Let me tell ya something: it's pointless. If your only goal is to grow your followers and nothing about gaining new clients/customers, then have at it. ⁠ ⁠ If these followers are following you but NOT engaging with your posts, your engagement rate is 👎🏼 and as a result, your posts will be shown to even less people. Yikes! No one wants that. ⁠ ⁠ The only way to grow your Instagram is to post engaging content that are interesting to your ideal audience. Create awesome posts and get social with those accounts you want attention from.
I love taking client's Instagram accounts from "ni I love taking client's Instagram accounts from "nice" to "oh, I want that!" The trick to having a cohesive grid isn't having ALL professional, branded photos - quite frankly, that can get expensive. You can use your iphone photos too, as long as they look good enough to fit in between the professional photos --- the trick is to choose a filter that will work for all photos, as slight as the filter may be. If all the photos use this same filter, you'll get a grid that looks quite awesome. ⁠ ⁠ Have you tried this? ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ #socialmedia #digitalmarketing #marketing #socialmediatips #contentmarketing #branding #marketingtips #socialmediastrategy #smm #instagram #socialmediamanager #socialmediaagency ⁠ #SEO #digitalmarketing #onlinemarketing #contentmarketing #localmarketing #digitalmarketing #digitalmarketingexpert #digitalmarketingagency #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingconsultant #digitalmarketingblog #digitalmarketingtalent
I was released from the hospital, after giving bir I was released from the hospital, after giving birth, 2 days before lockdown orders were given in the state of VA. Since I work from home, there wasn't too much of a change for me, other than meeting up with clients or going to browse Target whenever I feel like it. ⁠ ⁠ Now, when the opportunity comes up for me to meet with a client in-person or attend a branding photoshoot it's a love/hate task for me. I LOVE meeting with clients and being at photoshoots, but I HATE getting out of my comfortable clothes . . . I know you know what I mean, ladies! ⁠ ⁠ What's something that you miss since all of these restrictions were put in place? ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ ⁠ #SEO #digitalmarketing #onlinemarketing #contentmarketing #localmarketing #digitalmarketing #digitalmarketingexpert #digitalmarketingagency #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingconsultant #digitalmarketingblog #digitalmarketingtalent #womeninbusiness #shopsmallbusiness #bossladymindset #bossbabe #businesswoman #womenwhohustle #womenentrepreneur #influencermarketing #bossbabetribe #bossbabemovement #bossbabelife #bossbabemindset #bossbabesunite #thebossbabesociety #bossbabesrva #bossbabestribe #BTS
Monday morning and I'm already wanting to jump bac Monday morning and I'm already wanting to jump back into bed. It's been another busy month of transitioning the business to be even more niched. Instead offering an array of digital marketing services, I've decided to narrow it down to just 3 main services - Instagram marketing, Pinterest marketing and web design FOR personal service type businesses and businesses in the food & restaurant industry. ⁠ ⁠ I enjoy working with these types of businesses because of the creativity that I'm allowed. Like, who doesn't like looking at pictures of tasty desserts or transformation photos with a fitness and nutritious regimen? I love what I do and I want to love every project I take on. ⁠ ⁠ What business move have you done to improve your personal experience with running a business? ⁠
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